UPV Marketing Students Awarded at Sustainability Summit

SoapLoop and TraceTex projects stood out at the 4th H2O & Sustainability Summit 2026, held at the University of Algarve.

Estudantes de Marketing da UPV premiados em cimeira sobre sustentabilidade

Instituto Politécnico de Viseu (IPV)

Students from the Polytechnic University of Viseu (UPV) were recognized at the 4th edition of the H2O & Sustainability Summit 2026, held on October 15th and 16th at the University of Algarve, with two innovative projects in the areas of sustainability and circular economy.

The School of Technology and Management of Viseu (ESTGV), part of UPV, was highlighted at the summit which brought together researchers, companies, and students from 40 universities. ESTGV participated in the Pitch Ceremony – Call for Projects competition, in the student category, with the projects SoapLoop and TraceTex, both developed by Marketing degree students.
The SoapLoop project won 3rd place with a solution to transform solid hotel soap waste into new high-quality hygiene products. Developed by students Beatriz Vale, Ester Ferrão, Leonor Joaquim, Sabrina Lameira, and Raquel Silva, the project focuses on waste valorization and waste reduction.
The TraceTex project, by students Gloire Mkelelwa and Lea Reis, presents a digital solution (SaaS) to improve the management and traceability of textile waste in the hotel sector, using RFID technology to connect hotels, laundries, waste operators, and recyclers.
The participation, supervised by Professor Clarinda Almeida, the guiding lecturer, is seen as a recognition of the talent and entrepreneurial capacity of UPV students, highlighting the importance of education that combines scientific knowledge, technological skills, and practical application.
This distinction reinforces UPV's commitment to innovation, entrepreneurship, and sustainability, training qualified and socially responsible professionals capable of responding to current and future challenges.
Based on information from the official source: ESTGV - Escola Superior de Tecnologia e Gestão de Viseu (20/10/2026)