The sessions, led by Vanessa Arlandis, an expert with over 15 years of experience in e-commerce and digital marketing, will cover crucial strategies for Portuguese companies aiming for digital internationalization.
The first webinar, titled "How to optimize the international e-commerce conversion funnel," will teach how to identify abandonment points, improve the shopping experience, and increase conversion rates in foreign markets. The second, "How to transform post-sales into an international expansion tool," will focus on customer loyalty, repurchase, and driving digital export growth.
In an increasingly competitive market, attracting visitors to online stores is not enough. It is essential to convert, retain, and maximize the value of each customer. These sessions will present practical strategies to enhance the consumer experience, boost conversion rates, and foster sustainable international sales growth.
The webinars are aimed at Portuguese companies with activity or interest in digital internationalization. Further information and registration are available via the provided link.
